Think Jaguar and I think fast sporty e-type, the villain’s getaway car, leather driving gloves and the gentleman’s club.  But no more, I’m out of date.

Jaguar have changed their branding…

Typography hierarchy is about the organisation and arrangement of text elements in a design to create a clear and visually pleasing order of importance. It helps guide the reader's eye, communicate information effectively, and create a harmonious and aesthetically pleasing composition.

It can be a daunting prospect to decide what kind of logo best fits your business. We are here to help with our guide to the different kinds of logos and their pros and cons. Get ready to take those first steps towards your exciting new logo!

The Rebus is a fairly rare sight as a design tool, but when used well, packs a punch. The example we are going to look at is probably the most famous: The Eye-Bee-M rebus by Paul Rand.